Video Conferencing – The benefits

Office video conference call

Video conferencing has propelled itself to the status of ‘the new normal over the last year, with everything from significant corporate events to family quiz nights using video calls. There is no denying the popularity of video conferencing. Here we look at the key benefits of using video conferencing for your business.

Work with anyone around the world

Emails and phone calls back and forth can be time-consuming and frustrating. With video conferencing, you can reach out to anyone across the world for clear communications. This is especially helpful if your business has branches or clients in different countries. It can also help you to scale down on business trips and long-distance calls.

Clear and concise communication

Conference calls have been a successful part of business for many years. Video conferences allow you to do more than verbally communicate your goals, ideas, and intentions. It can be easy to misinterpret intentions on a phone call, particularly if there is an accent/language barrier. Video conferencing allows clear and concise communication across the globe. You can read facial expressions and body language as if the meeting participants were in the room. You can also ensure you are viewing the same documents and examples.


Video conference can be used for educational means as well as in board rooms and offices. Training programmes, courses and consultations can all be carried out using this method. Many companies are moving to remote training, and many interviews are now conducted using video conferencing. As a business, you can train your staff efficiently while asking questions along the way using video calls.


Video conferencing is a fantastic way to save time for any business. It enables you to clearly convey your goals, work together, answer questions, and solve potential issues. It eradicates the need for multiple phone calls and emails and provides an immediate result. The use of video conference undoubtedly enhances business productivity. Less travel time and costs attending face to face meetings is a great way to save time and money. Brainstorming new ideas and making innovative business decisions is easy and effective using video conferencing.


In summary, video conferencing is a fast, concise, and productive way to communicate and develop ideas with people worldwide. Training, interviewing, teaching, and helping are all simple to carry out at the press of a button. It is just as personal as a face-to-face meeting as you can read body language and expressions, and there leaves little room for misunderstandings. It is a fantastic asset for any business, saving time and money and improving business output and relationships.

For more information on the audio-visual solutions we provide at Interact Technology, contact us on 0345 8733110